There is no real transparency in the legal trade of endangered and exotic species. Supply chains are opaque and provide no proof that the trade is sustainability. In addition, it is easy to launder illegal raw materials into legal supply chains. Currently we are all blind shoppers becuase the legal and iillegal trade in endnagered species are so intertwined that they are functionally inseparable. Radical transparency of the legal trade supply chain is the first step to decouple the legal and illegal trade. 

Because the system that regulates the legal trade in endangered species hasn't been modernised since the 1970s, we are all blind shoppers when it comes to buying the products, services and experiences whose supply chains rely on the nearly 40,000 endangered species listed for legal trade restrictions. Endangered species are used in many industries including fashion, architecture and interiour design, cosmetics, food, Western and traditional Asian medicine and the exotic pet inductry.  

Nature Needs More has been shining a spotlight on the system that facilitates the global legal trade, which has been ignored for decades. 

We are beginning to see the first signs of change and it is improtant to maintain the pressure on all the stakeholders who want to keep the legal trade in endangered and exotic species. As a result, we are building campaigns to increase consumer awarness of this issue. Our campaigns not only raise the profile of the problems of the legal trade, we challenge business and their investors to make their supply chains transparent. Becuase no one wants to be a blind shopper. 


By participating in the My Widlife Challenge you will be helping to raise funds for Nature Needs More campaigns to maintain the pressure for change. It is time for businesses, industries and investors to commit to a minimum step of making supply chains transparent. No more greenwashing and it is time to take the SUS out of SUStainability. 

Nature Needs More, is a charity registered with the ACNC. ABN: 84 623 878 428. We are based in Melbourne, Australia and the organisation is run by volunteers. 

To find out more about Nature Needs More, go to our website.

Nature Needs More